TODO International Inc - U.S Subsidiary

​TODO International Inc. was officially established on December 28, 2018. Located at 7th Ave (Fashion Ave) midtown Manhattan, New York city, TODO International has be engaged in the field of consultation, marketing, brand  promotion for Chinese entities in contemplation of expanding US marketing, and conversely for US companies landing business in China. We will utilize the experience and connections of our corporate parent, as well as the expertise and efforts of our US professional employees to provide valuable consultation, marketing strategies to business entities on both sides.  

Business Mission and Opportunities 

Mission Statement
​Within the next five years, TODO International aims to build a cooperation relationship with and provide service to US companies who plan to do business in China and Vice Versa. This mission can be achieved in the following ways:
  1. Conduct deep market research and engage marketing campaigns to reach out potential US customers with existing or potential business operation in China.
  2. Attend a variety of trade shows to develop business opportunities and look for customers and / or appropriate partners in the US.
  3. Hire local personnel who have in – depth knowledge of the US market to further develop marketing strategies for potential customers.
  4. Use current resources and funds provided by the parent company to start up our business.
  5. Engage marketing campaign in China through the connection of and assistance by corporate parent to attract potential customers who plan to do business in US.
  6. Establish a team of professionals with expertise and experience to design and develop marketing strategies for our firm and consultation to our clients. The well-established professional team can provide service that is efficient and cost friendly.    
Keys to Success
TODO International, although a relatively new entity, is relying upon the talents of its staff, to explore our business. We believe a highly talented professional team is our key to services. In addition, our strong China connection will help explore our Chinese clients. 
Definition of Market
​TODO International aims to establish a successful marketing / publicity consulting firm in the Untied States, which is efficient and beneficiary to both China and American companies doing business in the U.S and / or China. 
Products and Services
Over the past 5 years, the marketing consultants industry has grown by 6.2 % to research revenue of $55 billion in 2018. In the same time frame, the number of business has grown by 3.4% and the number of employees has grown by 5%. This industry consists of marketing stralegies and market development consulting services, sales management and development consulting services strategic management consulting service and others. And interestingly, there is no companies with significant market shares in this industry.   The report also release an important factor that strong growth in advertising will boost the industry, which is directly and fundamentally related to the business of corporate parent. 
Marketing Strategy & Competition Analysis
​Weakness - TODO International is a new company recently. As a new entity it usually takes time to establish clientele and reputation. This is the common challenge facing a new establishment.
Strength - Despite being a new organization, TODO International has unique strength, inclusive of the following

​​Strong China Connection: TODO is 100% owned by corporate parent who has already in good business operation in China for more than one decade. Over the years, corporate parent has connected thousands of business clients, many of which are also planning to land business operation in the US. Since corporate parent has already provided them with efficient and successful advertising and marketing consultation, its nature for them to utilize our service in the United States.
  • Other Potential Clients: other clients who are strongly connected to our corporate parent may reference others to our firm even if they themselves do not plan expanding their operation in the United States. Through the words of month, we are in a much better position than others to recruit new clients.
  • We currently have a professional team of 7 employees and our top executive are seasoned entrepreneur from China with American trained professionals, which is a very strong professional team. Our company has a solid financial footing, with sufficient operating fund and steady regular income.  
  • Unique strategy: While the current US-China trade disputes may display a temporary downturn of trade and business on both sides, which may discourage some business projects / proposals, we believe it is good time to plan and engage business when others hesitate. As implies in the Chinese language, “Crisis” means both danger and opportunities. We believe the present trade dispute is only temporary. As a matter of fact, it’s particularly in this difficult time, that our clients need us most: